Masters of Influence 2 : Words of Power


Masters of Influence2 takes the teachings, theories and practical application of Masters of Influence to the next level. Delving deeper into the details and maximising further of the endless capabilities of Influence.

This program specifically focuses on language, and although it only makes up 7% of our communication words can certainly pack and punch when used effectively.

Just remember the only difference between manipulation and influence is your intention!

David Shephard

What does the course include?

Master Trainer David Shephard will be the trainer for the full 3 day course, utilising his 25 years of experience to teach you how to analyse, understand and apply the following following techniques so you can be sure your words are making you an effective leader.

  • Frame Wars : How to install mental frames for influence.
  • Flipnosis : Discover how to rapidly flip a problem just by using words.
  • Dark Questioning : Learn how to get the information you want and they don’t want to tell you.
  • Neurological Questioning : Influence your clients thinking by learning how to blow out problems with just one question.
  • The SPICE Model :  Uncover the power of influencing using the SPICE model.
  • Story Telling : Unearth the secrets of influence through stories and anecdotes.
  • Objections : Make objections a thing of the past as you gracefully inoculate yourself against them.
  • The Rules : Master the art of applying Cialdini’s rules of Influence linguistically.
  • Personal Magnestism : Developing and using Personal Magnetism for mental influence
  • Plus much, much more!

Since attending Masters of Influence you will have already noticed the change and impact of your ability to influence, but if you are ready to take that to the next level then Masters of Influence2: Words of Power is where you need to be!


We have all experienced the destructive power of saying the wrong thing, at the wrong time, to the wrong person, in the wrong way. So just suppose you knew how to always say the right thing, at the right time, to the right person, in the right way. BOOM! Instant Influence!

David Shephard


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Masters of Influence 2

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